AI isn’t coming for your job—but it is coming for your workflows. In this episode, you’ll learn how to cut through AI hype, protect client confidentiality, and use practical tools to automate the repetitive work that’s clogging your day. In this episode, Steve Fretzin and Colin Levy discuss: Uneven adoption of AI and legal tech across the profession Evolution of legal technology from e‑discovery to modern AI Practical, low‑risk AI use cases for everyday legal work Data privacy, confidentiality, and paid vs. free AI tools Building real technology competence through experimentation and better prompts Key Takeaways: Technology will not slow down to let professionals catch up, so it’s essential to actively close your own AI knowledge and usage gap. The most valuable AI applications today often center on document-related tasks—summarizing, comparing, and drafting from existing materials. Using free, open AI tools with client data can violate confidentiality obligations; controlled, paid environments are critical for sensitive work. Before buying any new platform, clearly define the problem you’re trying to solve so the tool doesn’t become expensive shelfware. True tech competence is built by experimenting, refining prompts, and learning from how different inputs change AI’s outputs—not by passively consuming AI headlines. "The power of AI right now is in using existing knowledge and taking that to create something new or build something new." — Colin Levy Check out my new show, Be That Lawyer Coaches Corner, and get the strategies I use with my clients to win more business and love your career again. Join the Be That Lawyer Community and connect with ambitious lawyers who are serious about growing their book of business, strengthening their brand, and becoming confident, consistent rainmakers. Ready to go from good to GOAT in your legal marketing game? Don’t miss PIMCON—where the brightest minds in professional services gather to share what really works. Lock in your spot now: https://www.pimcon.org/ Thank you to our Sponsor! LEX Reception: https://www.lexreception.com/partners/bethatlawyer Rankings.io: https://rankings.io/ Lawyer.com: https://www.lawyer.com/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ About Colin Levy: Colin S. Levy is a leading authority on legal technology, AI in law, and contract lifecycle management (CLM), currently serving as General Counsel at Malbek and an Adjunct Professor at Albany Law School. Widely recognized as one of the most influential figures in legal tech, he guides legal professionals through digital transformation, modern AI integration, and workflow innovation. Colin is the author of The Legal Tech Ecosystem—a definitive guide to legal technology and AI—and frequently speaks and writes on how technological advances continue to redefine the future of legal practice worldwide. Connect with Colin Levy: Website: https://www.colinslevy.com/ LinkedIn: https://www.linkedin.com/in/colinslevy/ Connect with Steve Fretzin: LinkedIn: Steve Fretzin Twitter: @stevefretzin Instagram: @fretzinsteve Facebook: Fretzin, Inc. Website: Fretzin.com Email: Steve@Fretzin.com Book: Legal Business Development Isn't Rocket Science and more! YouTube: Steve Fretzin Call Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
AI isn’t coming for your job—but it is coming for your workflows. In this episode, you’ll learn how to cut through AI hype, protect client confidentiality, and use practical tools to automate the repetitive work that’s clogging your day.
In this episode, Steve Fretzin and Colin Levy discuss:
Key Takeaways:
"The power of AI right now is in using existing knowledge and taking that to create something new or build something new." — Colin Levy
Check out my new show, Be That Lawyer Coaches Corner, and get the strategies I use with my clients to win more business and love your career again.
Join the Be That Lawyer Community and connect with ambitious lawyers who are serious about growing their book of business, strengthening their brand, and becoming confident, consistent rainmakers.
Ready to go from good to GOAT in your legal marketing game? Don’t miss PIMCON—where the brightest minds in professional services gather to share what really works. Lock in your spot now: https://www.pimcon.org/
Thank you to our Sponsor!
LEX Reception: https://www.lexreception.com/partners/bethatlawyer
Rankings.io: https://rankings.io/
Lawyer.com: https://www.lawyer.com/
Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/
About Colin Levy: Colin S. Levy is a leading authority on legal technology, AI in law, and contract lifecycle management (CLM), currently serving as General Counsel at Malbek and an Adjunct Professor at Albany Law School. Widely recognized as one of the most influential figures in legal tech, he guides legal professionals through digital transformation, modern AI integration, and workflow innovation. Colin is the author of The Legal Tech Ecosystem—a definitive guide to legal technology and AI—and frequently speaks and writes on how technological advances continue to redefine the future of legal practice worldwide.
Connect with Colin Levy:
Website: https://www.colinslevy.com/
LinkedIn: https://www.linkedin.com/in/colinslevy/
Connect with Steve Fretzin:
LinkedIn: Steve Fretzin
Twitter: @stevefretzin
Instagram: @fretzinsteve
Facebook: Fretzin, Inc.
Website: Fretzin.com
Email: Steve@Fretzin.com
Book: Legal Business Development Isn't Rocket Science and more!
YouTube: Steve Fretzin
Call Steve directly at 847-602-6911
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.